TOURISM BREAKDOWN
It’s hard to argue with the numbers. Sevier County is the #1 tourist hub in Tennessee and continues to show an overall 9.36% trajectory of growth year over year. In 2022, out of the 3.7 billion dollars spent in the tourism industry, 1.4 billion was spent in lodging specifically. Given these impressive numbers, Sevierville, Tennessee is now ranked as one of the top 15 cities in the United States to invest in a short-term rental property, making this a prime location to own a tiny home for the purpose of rental income.
#1 Tourist HUB in TN
#3 Ranked County in TN
9.36% YoY Change
$93 Avg Visitor Spend
DIRECT VISITOR ECONOMIC IMPACT
Spending
$0
EMPLOYEMENT
0
STATE TAXES
$0
LABOR INCOME
$0
LOCAL TAXES
$0
DIRECT VISITOR SPENDING OVER TIME
2018
2019
2020
2021
2022
DAILY TOURISM IMPACT
On an average day, visitor spending generated:
$0
IN daily expenditures
$0
in daily labor income
$0
in daily state tax collections
$0
n daily local tax collections
DIRECT VISITOR SPENDING BY INDUSTRY
Direct visitor spending are those dollars that a visitor exchanges with businesses in the five categories shown in the pie chart (below). It does not include indirect spending (ex: B2B purchases) or induced spending (ex: employee wages spent in the local economy). Visitor spending injects real money into the local economy and generates taxes for local and state government budgets.
LODGING*
(38%)
$0B
FOOD/DRINK
(19%)
$0B
AMUSEMENT
(16%)
$0B
TRANSPORT**
(15%)
$0B
RETAIL
(12%)
$0B
This economic impact report attributes 59.8% of retail and non-retail sales in Sevier County to travel and tourism.
* A small portion of Lodging comes from second home spending
** Transportation includes both ground and air transportation
ESTIMATED NUMBER OF VISITORS
Who counts as a visitor?
Someone who completes any journey for business or pleasure, outside their normal community and not part of a normal routine.
• Day visitor: one whose trip involved travel >50 miles from home, spending time in destination market, and returning home to sleep.
• Overnight visitor: one who spent one or more nights in a lodging facility, short-term rental, the home of friends/family, etc.
Below is a modeled estimate of county visitation illustrating how visitors to this county factor into the overall state visitor totals.
•
day visit
•
overnight visit
2019
2020
2021
2022
Note: Local DMOs may publish their own visitation numbers. Do not compare this visitation data to other state, national, or local models. Methods, assumptions, and data inputs may vary.
LOCAL/STATE TAX COLLECTIONS
How do visitors help this community?
Visitor spending produced state and local tax collections; reducing the burden on residents to support infrastructure, education, health and safety services, etc.
•
local taxes
•
state taxes
2019
2020
2021
2022
In 2022, visitors to Sevier County generated $11,294 in tax savings per household through state and local tax collections.
Statewide AVG savings per household: $1,103
*Based on 2021 American Community Survey 5-year estimates
Note: Tax calculations were refined in 2022 to capture occupancy and sales tax impacts at the city, county, and state levels. Exercise caution with YOY calculations.
About this report: Economic impact and visitation are modeled using data from Smith Travel Research, AirDNA, Arrivalist, TN Dept.of Revenue, TN Dept. of Tourist Development, US Bureau of Economic Analysis, US Bureau of Labor Statistics, US Census Bureau, Longwoods International, Visa Data Insights, and Tourism Economics. This report should not be compared with versions published before 2020 due to the changes in model and vendor. Ranked data sourced from evolve.com.
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