TOURISM BREAKDOWN

SEVIER COUNTY TOURISM OVERVIEW

Sevier County sits at the center of the Smokies visitor engine—steady demand that underpins tiny-home performance. With 12.2M GSMNP visits (2024) and a Top-3 statewide position for visitor spending, the county generated $3.85B in direct visitor spend in 2023 (+2.29% YoY). We’ll translate this tourism momentum into a pro forma tailored to your property, budget, and goals.

smoky-mountains-vertical

By the Numbers

visitor economy 2024

Spending

$

+2.29% year over year

Employment

Direct visitor-supported jobs

Labor Income

$

Wages & benefits

State Taxes

$

Tourism-generated

Local Taxes

$

Tourism-generated

County Position

#

Ranked #3 by visitor spending (2024)

Sources: Tennessee Dept. of Tourist Development • Tourism Economics. “County 2024” releases each fall; this page updates accordingly.

VISITOR SPEND

spending by industry

Direct visitor spending are those dollars that a visitor exchanges with businesses in the five categories shown in the pie chart (below). It does not include indirect spending (ex: B2B purchases) or induced spending (ex: employee wages spent in the local economy). Visitor spending injects real money into the local economy and generates taxes for local and state government budgets.

LODGING*

(38%)

$0B

FOOD/DRINK

(19%)

$0B

AMUSEMENT

(16%)

$0B

TRANSPORT**

(15%)

$0B

RETAIL

(12%)

$0B

This economic impact report attributes 59.8% of retail and non-retail sales in Sevier County to travel and tourism.

* A small portion of Lodging comes from second home spending

** Transportation includes both ground and air transportation

demand drivers

why visitors keep coming

Park + attractions + repeat trips create year-round demand in Sevier County. Great Smoky Mountains National Park pulls visitors in every season, while Dollywood and the entertainment corridors keep “non-park days” active—even when the weather doesn’t cooperate. Most trips are short breaks from drive-in metros, which concentrates bookings on weekends and holidays and supports strong ADR for photogenic tiny homes. The mix is resilient: shoulder months still book with the right pricing, visuals, and amenities.

Great Smoky MNTS National Park

The most-visited national park fuels steady traffic with hiking, scenic drives, and four-season views. Morning trail days + evening shows keep nights in-market—and calendars full.

Entertainment Anchors & Corridors

Theme parks, shows, and dining corridors turn “what do we do today?” into reliable spend and bookings. Events and holidays stretch demand beyond peak months.

Trip Profile: Families & Couples

Short-break heavy (3–4 nights) with lots of repeat visitors. Guests respond to clean design, hot tubs, and Instagram-ready interiors — and easy, self-serve check-in.

VISITOR SPEND

spending by industry

Direct visitor spending are those dollars that a visitor exchanges with businesses in the five categories shown in the pie chart (below). It does not include indirect spending (ex: B2B purchases) or induced spending (ex: employee wages spent in the local economy). Visitor spending injects real money into the local economy and generates taxes for local and state government budgets.

$0B

2021

$0B

2022

$0B

2023

$0B

2024 (Est. until Sept release date)

VISITOR SPEND

tourism related taxes

Direct visitor spending are those dollars that a visitor exchanges with businesses in the five categories shown in the pie chart (below). It does not include indirect spending (ex: B2B purchases) or induced spending (ex: employee wages spent in the local economy). Visitor spending injects real money into the local economy and generates taxes for local and state government budgets.

$0M

2021

$0M

2022

$0M

2023

$0M

2024 (Est. until Sept release date)

Sources & Methodology

behind the numbers

We use the State of Tennessee’s official tourism accounting and the National Park Service’s visitation data. County figures are produced by Tourism Economics for the Tennessee Dept. of Tourist Development; park visitation comes from NPS Visitor Use Statistics. This page is updated when new county snapshots are published each fall.

Primary Sources

  • Sevier County Economic Impact — County Snapshot ({{latest official year}})
    Tennessee Dept. of Tourist Development (TDTD) • Prepared by Tourism Economics.

  • County Rankings / “Economic Impact — Share” Table ({{latest official year}})
    Sevier’s position by visitor spending versus other TN counties.

  • Great Smoky Mountains National Park Visitation (2024)
    National Park Service Visitor Use Statistics (monthly and annual totals).

  • Statewide Tennessee Tourism (2024)
    TDTD statewide economic impact summary (context only).

metric meaning

    • Direct Visitor Spending: Money visitors spend in market (lodging, food & drink, recreation, transportation, retail).

    • Employment / Labor Income: Jobs and wages directly supported by visitor spending.

    • State & Local Taxes: Tourism-generated tax revenues attributed to the county and state.

    • Notes: “Direct” excludes indirect (supplier) and induced (household) effects. Dollar figures are nominal unless noted.

County snapshots: annually (early fall) • NPS visitation: monthly • This page: refreshed after each county release (with a quick check on NPS trends).

Note: Figures are reported as published; minor rounding may occur for readability. If a new release revises prior years, we update the historical charts/graphs accordingly.

NEED MORE INFORMATION?

Have questions or want to learn more before taking the next step? We’re here to help. You can reach out through our contact page or give us a call to speak directly with someone on our team. If you already know you’re ready to move forward, click here to get on our list — an easy way to reserve your spot and let us know you’re ready to begin your tiny home journey.

TOURISM BREAKDOWN

SEVIER COUNTY TOURISM OVERVIEW

Sevier County sits at the center of the Smokies visitor engine—steady demand that underpins tiny-home performance. With 12.2M GSMNP visits (2024) and a Top-3 statewide position for visitor spending, the county generated $3.85B in direct visitor spend in 2023 (+2.29% YoY). We’ll translate this tourism momentum into a pro forma tailored to your property, budget, and goals.

By the Numbers

visitor economy 2024

Spending

$

+2.29% year over year

Employment

Direct visitor-supported jobs

Labor Income

$

Wages & benefits

State Taxes

$

Tourism-generated

Local Taxes

$

Tourism-generated

County Position

#

Ranked #3 by visitor spending (2024)

Sources: Tennessee Dept. of Tourist Development • Tourism Economics. “County 2024” releases each fall; this page updates accordingly.

VISITOR SPEND

spending by industry

Direct visitor spending are those dollars that a visitor exchanges with businesses in the five categories shown in the pie chart (below). It does not include indirect spending (ex: B2B purchases) or induced spending (ex: employee wages spent in the local economy). Visitor spending injects real money into the local economy and generates taxes for local and state government budgets.

LODGING*

(38%)

$0B

FOOD/DRINK

(19%)

$0B

AMUSEMENT

(16%)

$0B

TRANSPORT**

(15%)

$0B

RETAIL

(12%)

$0B

This economic impact report attributes 59.8% of retail and non-retail sales in Sevier County to travel and tourism.

* A small portion of Lodging comes from second home spending

** Transportation includes both ground and air transportation

demand drivers

why visitors keep coming

Park + attractions + repeat trips create year-round demand in Sevier County. Great Smoky Mountains National Park pulls visitors in every season, while Dollywood and the entertainment corridors keep “non-park days” active—even when the weather doesn’t cooperate. Most trips are short breaks from drive-in metros, which concentrates bookings on weekends and holidays and supports strong ADR for photogenic tiny homes. The mix is resilient: shoulder months still book with the right pricing, visuals, and amenities.

Great Smoky MNTS National Park

The most-visited national park fuels steady traffic with hiking, scenic drives, and four-season views. Morning trail days + evening shows keep nights in-market—and calendars full.

Entertainment Anchors & Corridors

Theme parks, shows, and dining corridors turn “what do we do today?” into reliable spend and bookings. Events and holidays stretch demand beyond peak months.

Trip Profile: Families & Couples

Short-break heavy (3–4 nights) with lots of repeat visitors. Guests respond to clean design, hot tubs, and Instagram-ready interiors — and easy, self-serve check-in.

VISITOR SPEND

spending by industry

Direct visitor spending are those dollars that a visitor exchanges with businesses in the five categories shown in the pie chart (below). It does not include indirect spending (ex: B2B purchases) or induced spending (ex: employee wages spent in the local economy). Visitor spending injects real money into the local economy and generates taxes for local and state government budgets.

$0B

2021

$0B

2022

$0B

2023

$0B

2024 (Est. until Sept release date)

VISITOR SPEND

tourism related taxes

Direct visitor spending are those dollars that a visitor exchanges with businesses in the five categories shown in the pie chart (below). It does not include indirect spending (ex: B2B purchases) or induced spending (ex: employee wages spent in the local economy). Visitor spending injects real money into the local economy and generates taxes for local and state government budgets.

$0M

2021

$0M

2022

$0M

2023

$0M

2024 (Est. until Sept release date)

Sources & Methodology

behind the numbers

We use the State of Tennessee’s official tourism accounting and the National Park Service’s visitation data. County figures are produced by Tourism Economics for the Tennessee Dept. of Tourist Development; park visitation comes from NPS Visitor Use Statistics. This page is updated when new county snapshots are published each fall.

Primary Sources

  • Sevier County Economic Impact — County Snapshot ({{latest official year}})
    Tennessee Dept. of Tourist Development (TDTD) • Prepared by Tourism Economics.

  • County Rankings / “Economic Impact — Share” Table ({{latest official year}})
    Sevier’s position by visitor spending versus other TN counties.

  • Great Smoky Mountains National Park Visitation (2024)
    National Park Service Visitor Use Statistics (monthly and annual totals).

  • Statewide Tennessee Tourism (2024)
    TDTD statewide economic impact summary (context only).

metric meaning

    • Direct Visitor Spending: Money visitors spend in market (lodging, food & drink, recreation, transportation, retail).

    • Employment / Labor Income: Jobs and wages directly supported by visitor spending.

    • State & Local Taxes: Tourism-generated tax revenues attributed to the county and state.

    • Notes: “Direct” excludes indirect (supplier) and induced (household) effects. Dollar figures are nominal unless noted.

County snapshots: annually (early fall) • NPS visitation: monthly • This page: refreshed after each county release (with a quick check on NPS trends).

Note: Figures are reported as published; minor rounding may occur for readability. If a new release revises prior years, we update the historical charts/graphs accordingly.

NEED MORE INFORMATION?

Have questions or want to learn more before taking the next step? We’re here to help. You can reach out through our contact page or give us a call to speak directly with someone on our team. If you already know you’re ready to move forward, click here to get on our list — an easy way to reserve your spot and let us know you’re ready to begin your tiny home journey.